The Glittest — title design
The animated short film by Rebecca Zahor deals with the conflict of a generation that has grown up with consumerism, deeply condemning it while at the same time fueling it themselves. “The PANTONE® color of the century is glitter.”
The result was a Y2K-style visual identity with many different 2D and 3D assets that refers to itself – the vibrant world of branding. A Coca-Cola inspired 3D lettering, a BRAVO-style logo, many different price tags & stickers in all typefaces that can be found, an enamel pin, a title animation, a credit sequence and of course a lot of glow & glitter.
Cinema 4D, After Effects, Illustrator
Direction: Rebecca Zahor
Script: Lane Dabringhausen
Motion design: Herminia Maxaieie, Rebecca Zahor, Chantale Eglin & Samuel Lewek
Visual identity: Samuel Lewek
Music: Philipp Lust
Sounddesign: Fred Hellmann
A production by Filmakademie Baden-Württemberg GmbH.