Samuel Lewek
Art Director & Motion Designer

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Title design, lettering, 2D/3D
Motion branding
Filmakademie Baden-Württemberg
2023


The Glittest — title design

The animated short film by Rebecca Zahor deals with the conflict of a generation that has grown up with consumerism, deeply condemning it while at the same time fueling it themselves. “The PANTONE® color of the century is glitter.”



The result was a Y2K-style visual identity with many different 2D and 3D assets that refers to itself – the vibrant world of branding. A Coca-Cola inspired 3D lettering, a BRAVO-style logo, many different price tags & stickers in all typefaces that can be found, an enamel pin, a title animation, a credit sequence and of course a lot of glow & glitter.




Tools

     
Cinema 4D, After Effects, Illustrator

Credits


Direction: Rebecca Zahor
Script: Lane Dabringhausen
Motion design: Herminia Maxaieie, Rebecca Zahor, Chantale Eglin & Samuel Lewek
Visual identity: Samuel Lewek
Music: Philipp Lust
Sounddesign: Fred Hellmann

A production by Filmakademie Baden-Württemberg GmbH.

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